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Cutting The Edges: new swatch book showcases latest collections by Arctic Paper

In a collaborative, playful process between Arctic Paper, design agency JUNO and printing house Göteborgstryckeriet, the brand's latest paper swatches have been presented in a fresh, new and engaging way.

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All images courtesy of Arctic Paper

All images courtesy of Arctic Paper

Experimentation, bouncing ideas and lots of personal craftsmanship were essential elements of this meeting of minds, which saw various types of paper layered, folded, mixed in their colours, piled up and, thanks to the creative use of a cutting machine, continually re-shaped and formed.

The swatch books for the Munken Design Range and the Arctic Volume Range, launched earlier in the year, were awarded a silver medal at the Swedish Design Awards.

Now, Arctic Paper presents a new collection of swatch books for its remaining grades, namely the brands Arctic, Amber and G-Print, as well as the two Munken grades Munken Print and Munken Premium. It is an entire package of design options inspired by ideas and shapes for truly creative minds.

“In times of Instagram and template design, more and more creatives are recognising the significance of paper as a material which can be formed with the hands, touched and felt,” says Martina Rosendahl, Marketing Communications Manager at Arctic Paper, on the concept behind the new swatch books.

Explore more at www.arcticpaper.com.

Stacked paper swatch books in white, red, blue and orange showing the Munken, Amber and other Arctic Paper grades against a blue background
Arctic Paper's swatch books for Arctic, Amber and G-Print grades fanned open against a blue background, revealing layered coloured paper samples with embossed branding
Layered paper swatch sample showing blocks of white, gradient pink-to-blue, magenta, yellow and black sections with a bright blue vertical panel
Rolled samples of Arctic Paper in hot pink and white, displayed side by side with shadows cast on a pale background
Layered paper swatch book with white, light blue and dark blue sections, creating a three-dimensional geometric form with folded edges
White and turquoise layered paper swatch book with angular folded edges casting a shadow against grey background
Hands sketching on white paper surrounded by various cut and folded paper samples on a dark surface, with a blue gradient swatch visible among them
Close-up of Arctic Paper swatch book pages layered and folded to showcase textured paper samples in black and white tones
White paper samples layered and cut into various geometric shapes arranged on a dark background for Arctic Paper's swatch book collection
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