Senior Account Manager

at Engage·Hybrid·Leeds

£40,000 – £45,000
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Salary
£40,000 – £45,000
Location
Leeds, Hybrid
Job type
Full-time
Experience
Senior
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The role

Engage, an employee-owned B Corp digital agency in Leeds, is hiring a Senior Account Manager for its Client Services team. You own client relationships and act as the performance lead for Paid Media, SEO, Social and CRM campaigns on your accounts. The role does not involve hands-on channel execution, but you need working knowledge of performance marketing to follow trends and support the channel teams. You work with Account Directors or the heads of the performance departments on revenue targets and account growth, and present financial forecasts to the Head of Client Services and Directors.

What you'll do

Client relationship

  • Be the client's main partner on performance and answer for how their activity does overall
  • Set channel objectives and KPIs that reflect what the client's business is trying to achieve
  • Look after stakeholder relationships, calling on senior sponsors where it helps
  • Look for gains in results, efficiency and return, and keep account plans current so growth suits both client and agency

Communication

  • Run client meetings and the regular status, monthly and quarterly reviews, using the agency's templates
  • Brief the performance teams clearly on what is needed
  • Keep clients and internal teams informed through Productive, Slack, email or whichever channel the client prefers
  • Bring senior sponsors into strategic and review sessions

Strategic and commercial thinking

  • Hold the revenue targets and growth plans for your accounts, with backing from Account Directors or department heads
  • Decide how client budgets are split across Paid, SEO and Social
  • Put forward upsell and cross-sell ideas supported by the data, and keep recommendations commercially realistic
  • Understand how the marketing feeds into the client's wider business results

Reporting and insight

  • Check that reports are accurate, tied to the agreed KPIs and built around insight, and push teams when they fall short
  • Explain to clients what the numbers mean, why they look that way and what to do next

Operations and delivery

  • Keep campaigns and projects across Paid, SEO and Social on time, in scope and on budget
  • Maintain financial forecasts and present them to the Head of Client Services and Directors when asked
  • Handle estimates for new work and invoicing against milestones
  • Log time in line with company policy and keep client work accurate in the detail

About you

Knowledge

  • Good working knowledge of Paid, SEO and Social: you can read platform metrics, review an account at a high level and question strategy and results constructively
  • At ease talking about attribution, tracking and reporting
  • Familiar with GA4, ad platforms and analytics tools

Commerciality

  • Commercially minded, with retention, growth and profitability in view
  • Understand how performance affects revenue and clients' decisions
  • Realistic about budgets and resourcing

Technical confidence

  • Able to discuss performance technologies, platforms and data flows, and translate between clients and internal teams
  • Comfortable with CMS platforms, ad platforms, analytics tools and dashboards

Prioritisation and planning

  • Organised with your own workload and with client and team expectations
  • Keep close track of everything running on your accounts so risks and opportunities are caught early

What's on offer

  • Employee ownership (Engage is 100% employee-owned)
  • 25 days' holiday plus bank holidays, increasing after five years
  • Performance-linked bonus scheme (discretionary, not contractual)
  • Comprehensive private health insurance
  • 5% company pension contribution
  • Financial coaching
  • Mental health support
  • Free on-site gym
  • Hybrid working and flexible hours
  • Your birthday off
  • Regular socials and summer parties

The details

  • Salary: £40,000 – £45,000+, depending on skills and experience
  • Contract: full-time
  • Location: Leeds; hybrid, minimum three office days a week
  • Level: senior

How to apply

Apply through the application form linked from the listing on Engage's careers page.

Apply for this role

About Engage

Engage is a 100% employee-owned digital agency in Leeds covering web, performance and design.

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